Private Label Chocolate Branding: Tio2-Free Graphics For Lollipops And Filled Chocolate

For retailers, gifting brands, hospitality providers, and marketing agencies looking to expand their private label chocolate offering, custom printed chocolates present a unique opportunity to blend product quality with on brand visual impact. At Hames Chocolates, we specialise in manufacturing premium British chocolate products for private label clients, tailored, packaged, and printed to meet your brand vision.
One of our delicious offerings is printed chocolate using Tio2-free (titanium dioxide-free) colours, ideal for clients seeking natural alternatives without compromising on colour or clarity.
Supporting A Smarter Shift: The Rise Of Tio2-Free Printing
Titanium dioxide (Tio2) has long been used in food production as a whitening and brightening agent. While still permitted in some regions, markets like the EU are moving cautiously away from its use. Although not banned outright everywhere, it is increasingly being excluded from food and confectionery lines as part of a wider transition toward clean label production.
For forward thinking private label brands, switching to Tio2-free chocolate printing is more than a precaution, it's a proactive alignment with emerging regulations and shifting consumer expectations. Our fully Tio2-free colour range offers a naturally vibrant solution that helps your brand stay ahead of the curve while supporting vegan friendly, health conscious, and transparency focused messaging.
A Versatile Palette For Custom Chocolate Branding
Our exclusive colour palette is made from natural and mineral based ingredients such as rice starch, spirulina, and permitted food colourants. These colours are simulated across all major chocolate types—white, milk, and dark so you can confidently preview how your artwork will translate onto your final product.
Choose from two finishes:
• Standard Colours – Subtle, classic tones suitable for softer branding.
• Crea Colours – Brighter, high saturation tones that stand out on shelves or in hand.
All colours are suitable for food contact, and many are vegan friendly, ideal for brands targeting ethical or lifestyle driven segments.


Private Label Format 1: Custom Printed Chocolate Lollipops
Chocolate lollipops are a fantastic format for high-volume private label production. They’re fun, flexible, and offer plenty of space for logos, designs, or short messaging directly printed in natural colour on the chocolate surface.
Minimum Order: 2,240 lollipops
Ideal for:
• Kids’ ranges or novelty lines
• Seasonal collections (e.g., Easter, Christmas)
• Branded gift packs or POS impulse buys
• Hotels, events, or retail promotions
Our range of chocolate lollipops is suitable for custom packaging or full service private label integration.
Private Label Format 2: Printed Filled Chocolates
Compact yet luxurious, printed chocolates offer a perfect low cost, high impact solution for private label brands. With your logo or campaign message printed in Tio2-free colour directly on the chocolate, these chocolates deliver an elegant brand experience in every bite.
Minimum Order: 10,000 units
Perfect for:
• Hotel and hospitality turndown gifts
• Retail multi packs or promotional bundles
• Corporate gifting or promotional mailing inserts
• Event, wedding or catering ranges
Explore our chocolate options, ready for private label development including customised packaging and full print coverage.
Production Timelines & Setup
We know timelines matter in seasonal or campaign driven retail. Once your artwork is approved our lead time is 8–10 weeks. This ensures accurate testing and application of Tio2-free colours, followed by consistent production and packaging.
One-off Origination Costs (per design):
• 1 Colour – £160
• 2 Colours – £205
• 3 Colours – £250
• 4 Colours – £290
• 5 Colours – £330
These setup costs cover print preparation, and artwork using food-grade printing technology.
Why Private Label Clients Choose Hames Chocolates
At Hames, we don’t just make chocolate, we build brand experiences through it. Our private label clients choose us for:
• Flexible MOQ structures to suit startup and established brands
• British made chocolate using sustainable cocoa
• Full service manufacturing: recipe development, printing, packaging & delivery
• Clean label innovation: including vegan friendly and Tio2-free options
• Reliable lead times and quality control, even during peak seasons
Whether you're launching a new line, refreshing an existing range, or expanding into branded food gifting, our Tio2-free “printed” chocolates offer a meaningful and visually distinctive addition to your private label strategy.
Next Steps: Bring Your Chocolate Vision to Life
If you're ready to explore bespoke chocolate lollipops or squares under your brand name, our team is here to guide you—from artwork guidance to packaging, compliance, and fulfilment.
Titanium Free Colours for Chocolate:

Contact our Chocolate Experts today.
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